Hursts Grab & Go
Working with great clients always results in great work.
Working alongside our long-standing client MRH Retail, we’ve created an evolution of the strongly established Hursts forecourt brand, to cater for transient customers.
Hursts Grab & Go is a new concept store that offers quick and easy food options for people living a busy ‘on the go’ lifestyle.
Studio One created the name, brand, signage and interior, working from concept to completion to create a complete retail solution for MRH which is modern, bright, bold and enticing to customers.
The Hursts Grab & Go brand captures the essence of the modern day retail experience through a combination of stylish interior finishes and touches, purposefully designed to be easily maintained by retailers. Combining unexpected appearances in a forecourt, from luxe high street finishes from Amtico flooring to lime washed wood, combined with vintage light fittings to create a bespoke interior store. The relax zone with an eclectic mix of tables and galvanized chairs creates a warm and inviting area for customers to stop, grab a bite to eat and charge their devices.
Store point of sale strikes a warm, approachable and informal tone, whilst the brand typography, image style and colour palette are all designed to enhance this modern retail approach and give the brand its strong DNA.
We continue to work closely with MRH to roll out Hurst branding across more sites and a large range of touch-points, from advertising campaigns and marketing, through to partnership merchandising with Stone Willy’s, Greggs, Subway & Costa.
Photos courtesy of: www.williams-photography.co.uk